Episode 30: Meet Philip St. Jacques

Meet Philip St. Jacques Philip St. Jacques is a marketing master with over 30 years of experience. He and his brother, Michael, always had an entrepreneurial streak. Philip had a passion for art and graduated from Rutgers with an illustration degree; Michael graduated with a computer science major and marketing minor. Together, they were the perfect balance of creativity and knowhow. When they first started their business, St. Jacques, it was an illustration  and graphic design studio. With the right mix of hard work and a little good luck, it morphed into St. Jacques Marketing specializing in franchising. This niche made them a great fit to join WorkWave, an operational software company that helps businesses of all sizes function more efficiently with their systemization. Philip knows the ins and outs of what it takes to put your business on the map. You won't want to miss Philip's insights and resources. Enjoy!

“We were really ‘relationship people’, as a business owner that is the one skill that helps successful companies"

In this episode we discuss:

• 15:27 Why your “google my business page” is the most important marketing tool you have
• 24:02 How to find out if your business is the right business in the right market for you
• 34:35 What service businesses regularly miss

Resources from this episode:

 Find out more https://workwave.com/

Dig into some business stats at census.gov  and naics.com

 

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